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Agile PR: Expert Messaging in a Hyper-Connected, Always-On World

Marian Salzman




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 | #946775 in eBooks |  2017-01-24 |  2016-12-26 | File type: PDF

||0 of 0 people found the following review helpful.| The best book on the market for social media PR|By Daniel B. Beaulieu|Connecting stories in the new age of Social Media
This is one strong book, especially to those of us who are just hanging one by our fingernails to that fast-moving bullet train of social media.
With the agility of a millennial but with the composure of seasoned professionals, Ms. Salman and her tea| |

“Salzman applies the term and walks the ‘agile’ walk in this how-to on navigating the fast-paced, always-connected PR World. With a lively voice…readable by even non-PR types.&rdqu

Bloggers, influencers, citizen journalists…today’s news landscape is crowded and constantly changing. As a PR professional, how do you match your message to the medium and ensure that it gets heard above the noise?

Public relations maverick Marian Salzman goes behind the scenes of creative power house Havas PR, revealing the newest, most effective tactics for championing brands, organizations, and causes. Punctuated by case studies from the United N...

You can specify the type of files you want, for your device.Agile PR: Expert Messaging in a Hyper-Connected, Always-On World   |  Marian Salzman. Which are the reasons I like to read books. Great story by a great author.

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