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Be Your Own Best Publicist: How to Use PR Techniques to Get Noticed, Hired, and Rewarded at Work

Jessica Kleiman, Meryl Weinsaft Cooper




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 | #648127 in eBooks |  2011-01-20 |  2011-01-20 | File type: PDF

||3 of 3 people found the following review helpful.| An Absolute Must-Have|By Andrew Gelwicks|Studying the art and science of public relations, I've been infused with passion through Kleiman and Weinsaft Cooper's book, "Be Your Own Best Publicist." These two PR veterans offer clever strategies for bypassing traditional, ordinary PR channels. I have learned how to cut through the media noise so that my persona can stand out. Kleim|From Publishers Weekly|Kleiman and Cooper are both accomplished public relations professionals (Kleiman having spearheaded PR for Hearst Magazines for 10 years), experienced in the use of public relations tools both classic, such as image shaping, positive langu

In one of the toughest job markets in more than 20 years, applying the art of self-promotion is more vital than ever. Be Your Own Best Publicist shows anyone looking to land a new job, attract freelance assignments, stay essential in a current position, or get that coveted promotion, how they can use public relations skills to achieve his or her goals.

Written by seasoned public relations pros Jessica Kleiman and Meryl Weinsaft Cooper, this helpful, eas...

You can specify the type of files you want, for your device.Be Your Own Best Publicist: How to Use PR Techniques to Get Noticed, Hired, and Rewarded at Work   |  Jessica Kleiman, Meryl Weinsaft Cooper. Which are the reasons I like to read books. Great story by a great author.

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