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Beyond Competitive Advantage: How to Solve the Puzzle of Sustaining Growth While Creating Value

Todd Zenger




[PDF.wb96] Beyond Competitive Advantage: How to Solve the Puzzle of Sustaining Growth While Creating Value

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 | #110160 in eBooks |  2016-05-24 |  2016-05-24 | File type: PDF

||0 of 0 people found the following review helpful.| Don't experiment with a business idea before you have a corporate hypothesis|By FromPhilly|The best part of the book comes at the end where it exposes the danger of Lean Methodologies, of pivoting and experimenting without first thinking. The author suggests first having a corporate hypothesis before going out and experimenting. It sounds logical, but so many startups fail to d| |
“Zenger’s important new study argues that today’s successful strategist needs to develop a ‘corporate theory of value creation’ that can provide ongoing guidance in making more coherent decisions.” — Forbes||“The

Your company is turning in regular profits every year, and its market share is only getting bigger. Competitors can’t touch you. So why is your stock price so sluggish? The answer is as simple as it is cruel: investors aren’t interested in history, and they already know you’re profitable and competitive—that knowledge is baked into your stock price.

The hard reality is that a competitive advantage just isn’t enough. Investors want com...

You easily download any file type for your gadget.Beyond Competitive Advantage: How to Solve the Puzzle of Sustaining Growth While Creating Value   |  Todd Zenger. A good, fresh read, highly recommended.

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