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Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy

Martin Lindstrom




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 | #284504 in eBooks |  2011-09-20 |  2011-09-20 | File type: PDF

||0 of 0 people found the following review helpful.| Eye-Opening Book for Even the Savviest of Consumers|By Cathryn Conroy|This is a fascinating tale of how companies brand their products and celebrities brand themselves and how we consumers fall hook, line and sinker for their psychological marketing tricks. Put simply, from the Pepsi we drink to the Prius we drive, we are brandwashed suckers. And even when you know how the wiza|.com |Foreword by Morgan Spurlock||From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of  persuading us to buy. |&nb

From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy.
 
Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty years.  Here, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the...

You easily download any file type for your device.Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy   |  Martin Lindstrom. A good, fresh read, highly recommended.

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