[PDF.40kt] Building Design Strategy: Using Design to Achieve Key Business Objectives

Building Design Strategy: Using Design to Achieve Key Business Objectives

[PDF.lf02] Building Design Strategy: Using Design to Achieve Key Business Objectives

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 | #661087 in eBooks |  2010-06-09 |  2010-06-29 | File type: PDF

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||13 of 14 people found the following review helpful.| Doesn't delve deeply enough|By Binnur Al-Kazily|True to its objective, "how can design be used to solve business problems", this book pulls together a collection of articles (mostly from the last decade) that examine the concept of design and its application in varying business situations: building business strategy, applying to innovation process, product design, creating lo|About the Author|Thomas Lockwood is the co-author and editor of four books: Design Thinking (2010), The Handbook of Design Management (2011), Corporate Creativity (2008) and Building Design Strategy (2007). He is one of the few people in the world with a Ph.D. i