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Building Your Brand: A Practical Guide for Nonprofit Organizations

Michele Levy




[PDF.mh01] Building Your Brand: A Practical Guide for Nonprofit Organizations

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 | #1500163 in eBooks |  2014-02-01 |  2014-02-01 | File type: PDF

||2 of 2 people found the following review helpful.| I would recommend this manual to school committees and trustees or any ...|By Sara B. Meyers|A well-written, lucid, comprehensible guide to understanding the concept of BRAND. The book includes practical recipes and strategies for identifying and defining an organization's goals and the steps helpful for moving toward realizing a profitable end product. Slanted toward non-pro|About the Author|
Michele Levy is proud to be a valued and oft-consulted brand therapist for nonprofits. Her work includes research, brand strategy, message development, communications planning and training. She has worked with hundreds of local and national

Does your brand strategy make sense?
If you ask 10 people in your organization, how many different answers would you get??* Can everyone in your organization explain how all the pieces (programs and services) fit together??* Do you feel like you’re the best kept secret in town?
* Have you been debating a name change for years?
* If you put all of your collateral on a table, would it look like it came from the same place?  Is it consistent with th...

You can specify the type of files you want, for your gadget.Building Your Brand: A Practical Guide for Nonprofit Organizations   |  Michele Levy. I was recommended this book by a dear friend of mine.

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