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Business Gamification For Dummies
Kris Duggan, Kate Shoup
[PDF.gv75] Business Gamification For Dummies
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| #763163 in eBooks | 2013-01-24 | 2013-01-24 | File type: PDF||0 of 0 people found the following review helpful.| I bought it to serve as a crash course to ...|By Customer|I bought it to serve as a crash course to learn how gamification can apply to business, and it served its purpose.|0 of 0 people found the following review helpful.| Five Stars|By Customer|The new way to do business.|0 of 0 people found the following review helpful.||From the Back Cover||Learn to:
Build a successful gamification program
Entice and retain customers
Drive employee behavior within your organization
|Want to use gamification concepts in business? Game on! |Interested in impr
The easy way to grasp and use gamification concepts in business
Gamification is a modern business strategy that leverages principles from games to influence favorable customer behavior on the web in order to improve customer loyalty, engagement, and retention. Gamification can be used by any department in a company (HR, Sales, Marketing, Engineering, Support, etc.), for any web-based experience (mobile, website, retail, community, etc.).
Business Gamifi...
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