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CRAFT BEER MARKETING & DISTRIBUTION - BRACE FOR SKUMEGGEDON

Mark Colburn




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 | #730959 in eBooks |  2015-09-18 |  2015-09-18 | File type: PDF

||2 of 2 people found the following review helpful.| What a great combination of business acumen and interesting backstories|By Kevin Murray|What a great combination of business acumen and interesting backstories. Entertaining and informative. You’ll want to meet the author and have a beer.|0 of 0 people found the following review helpful.| Great read|By Joseph L Larson|G| |From Bob Stahl - Former President of DBI Beverage and Golden Brands Distributing Mark Colburn has developed into an inquisitive thinker and marketer of beer. He is continually searching for creative ways and distinctive methods to develop beer brands. He has

This unique book is written by a marketing executive who has 30 years in the US beverage alcohol business focusing on craft beer.  The book covers marketing and distribution for any size craft beer brewer, spirits distiller, wine vinter or non alcoholic beverage producer.  Real life case histories and personal experiences show the reader how to develop strategy, objectives, overcome objections and how to work with US wholesalers as well as their sales t...

You can specify the type of files you want, for your gadget.CRAFT BEER MARKETING & DISTRIBUTION - BRACE FOR SKUMEGGEDON   |  Mark Colburn. A good, fresh read, highly recommended.

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