From the creator of the number one business blog comes a powerful exploration of how, and why, businesses had better be blogging: Naked Conversations.
According to experts Robert Scoble and Shel Israel, blogs offer businesses something that has long been lacking in their communication with customers -- meaningful dialogue. Devoid of corporate-speak and empty promises, business blogs can humanize communication, bringing companies and their constituencies togethe...
You easily download any file type for your device.Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers | Robert Scoble, Shel Israel.Not only was the story interesting, engaging and relatable, it also teaches lessons.