| #154839 in eBooks | 1999-07-14 | 1999-07-14 | File type: PDF||1 of 1 people found the following review helpful.| I loved this book|By Ryan Donovan|I loved this book. As a business owner without formal business schooling, this was helpful to get me thinking rightly about marketing. During every chapter, I found myself stopping to make notes, stopping to write down ways to implement the information into my own strategy, and also recognizing some mistakes I was making. Some of the material a|.com |Seth Godin, one of the world's foremost online promoters, offers his best advice for advertising in Permission Marketing. Godin argues that businesses can no longer rely solely on traditional forms of "interruption advertising" in magazines, mailin
The man Business Week calls "the ultimate entrepreneur for the Information Age" explains "Permission Marketing" -- the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it. Whether it is the TV commercial that breaks into our favorite program, or the telemarketing phone call that disrupts a family dinner, traditional advertising is based on the hope of snatching our attention away from whatever we are...
You easily download any file type for your device.Permission Marketing: Turning Strangers Into Friends And Friends Into Customers | Seth Godin. I was recommended this book by a dear friend of mine.
