[PDF.43uu] Risky Business: Unlocking Unconscious Biases in Decisions

Making decisions can be tough, but how do you know it's the right one and how can you be sure that unconscious biases aren't distorting your thinking? In Risky Business, Anna Withers and Mark Withers draw on decades of research in the fields of psychology, behavioral economics and neuroscience to explain why are so-called rational brains are frequently fooled by over 100 powerful unconscious biases. At the same time they provide a straightforward framework everyone can u...

You can specify the type of files you want, for your gadget.Risky Business: Unlocking Unconscious Biases in Decisions   |  Anna Withers, Mark Withers. I was recommended this book by a dear friend of mine.