[PDF.62ma] Small Message, Big Impact: The Elevator Speech Effect

Small Message, Big Impact: The Elevator Speech Effect

[PDF.iv75] Small Message, Big Impact: The Elevator Speech Effect

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 | #496264 in eBooks |  2012-08-30 |  2012-08-30 | File type: PDF

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||15 of 17 people found the following review helpful.| Small Ideas, Big Page Count|By Easy Writer|This is not a book intended to help you create snappier elevator pitches, but a 200 page brochure for the author's training practice.

The first 60 pages are devoted to Terri's background, including a story of how she snagged a sales appointment with a big client and then trying to whet our appetite to learn more about elev| |“The ability to deliver efficient, effective, and compelling communication is a core value within the Goldman Sachs 10,000 Small Businesses educational pro­gram. Small Message, Big Impact has been a wonderful resource in supporting the

 “Whether I’m pitching a potential client or creating a blockbuster ad campaign, I’m always thinking about how to make the message smaller so the impact will be big­ger. Terri Sjodin has codified the science of getting this right.” —Linda Kaplan Thaler, CEO of The Kaplan Thaler Group and best-selling coauthor of The Power of Small and Bang!

You’re at the airport waiting for a flight, burning time by che...

You can specify the type of files you want, for your device.Small Message, Big Impact: The Elevator Speech Effect   |  Terri L. Sjodin. A good, fresh read, highly recommended.

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