[PDF.14dk] The Consuming Instinct: What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature

The Consuming Instinct: What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature

[PDF.tn38] The Consuming Instinct: What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature

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 | #30638 in eBooks |  2011-06-21 |  2011-06-21 | File type: PDF

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||0 of 0 people found the following review helpful.| Covers a lot of new ground quickly and thoroughly|By Ilya Vedrashko|My job has me reading lots of books on consumer behavior, and many recent ones cover the same faddish approaches, using the same anecdotes and citing the same studies. The evolutionary psych angle is new to me, and this book was a great introduction. Sometimes it felt like the author was stretching the theory a| |"What's your guilty pleasure? Junk food? Fast cars? Champagne? To shop until you drop? What makes consumers tick? Psychologist Gad Saad writes of the innate needs, preferences, and drives that spur many of our most treasured appetites and behaviors—all s

In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we offer, the cosmetics and clothing styles we choose to make ourselves more attractive to potential mates, and even the cultural products that stimula...

You easily download any file type for your device.The Consuming Instinct: What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature   |  Gad Saad. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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