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The New Rules of Retail: Competing in the World's Toughest Marketplace

Robin Lewis, Michael Dart




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 | #223110 in eBooks |  2010-12-07 |  2010-12-07 | File type: PDF

||3 of 3 people found the following review helpful.| Great for seeing the external trends of how consumers and shopping are changing|By Tom Sales|I purchased and read this book along with "Non Obvious: How to Think Different, Curate Ideas & Predict the Future." Many of the ideas the authors of "The New Rules of Retail" present from the perspective of what retailers are doing to attract the new consumer dovetailed nicely with the|From Publishers Weekly|Industry consultants Lewis and Dart present an in-depth, cerebral look at the yesterday, today, and tomorrow of retail, arguing that nearly half of retailers will soon be gone. In the authors' view, the key to success rests on a retailer's

The retail world is undergoing a fundamental transformation. Rapidly evolving technology, globalization, and a saturated marketplace offer consumers instant access to thousands of equally compelling products and services, creating unprecedented levels of expectation. The impact of these changes is so profound that 50 percent of today's retailers and consumer companies will not survive it. Traditional business models will become extinct, and the relationship between...

You easily download any file type for your gadget.The New Rules of Retail: Competing in the World's Toughest Marketplace   |  Robin Lewis, Michael Dart. I really enjoyed this book and have already told so many people about it!

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