[PDF.56eu] The Power of Real-Time Social Media Marketing: How to Attract and Retain Customers and Grow the Bottom Line in the Globally Connected World (Marketing/Sales/Advertising & Promotion)
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The Power of Real-Time Social Media Marketing: How to Attract and Retain Customers and Grow the Bottom Line in the Globally Connected World (Marketing/Sales/Advertising & Promotion)
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| #464733 in eBooks | 2011-01-07 | 2011-01-07 | File type: PDF||0 of 0 people found the following review helpful.| Got me to "drink from the firehose!"|By L. Gullo|THE POWER OF REAL-TIME SOCIAL MEDIA MARKETING is a current, informative snapshot of the subject of social media that is evolving like a wildfire as we speak. Macy and Thompson do a great job explaining this vast field in a way that makes sense without being pedantic. Babyboomers, such as myself, will especially benefit in finally|About the Author|Beverly Macy is CEO and cofounder of Gravity Summit and managing partner of Y&M Partners. She teaches executive marketing courses for the UCLA Business and Management Extension Program. Macy lives in Beverly Hills, California. |Teri T
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"A must read for media and marketers.”
—Alan Cohen, CEO, OMD USA
"What do fish tacos, data storage, and disaster relief all have in common? Each has harnessed the power of marketing that amplifies via the real-time social web. These and many other case studies are part of this engaging new book that details strategies for marketers to understand, evolve, and profit in th...
You can specify the type of files you want, for your gadget.The Power of Real-Time Social Media Marketing: How to Attract and Retain Customers and Grow the Bottom Line in the Globally Connected World (Marketing/Sales/Advertising & Promotion) | Beverly Macy, Teri Thompson. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.