[PDF.58qk] When the Headline Is You: An Insider's Guide to Handling the Media (J-B International Association of Business Communicators)

When the Headline Is You: An Insider's Guide to Handling the Media (J-B International Association of Business Communicators)

[PDF.ik91] When the Headline Is You: An Insider's Guide to Handling the Media (J-B International Association of Business Communicators)

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 | #1037622 in eBooks |  2010-08-26 |  2010-08-26 | File type: PDF

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||3 of 3 people found the following review helpful.| A Powerful Tool for Corporate Communicators (and Others Too)|By J. Hoffman|As a media trainer, I am always looking for materials that provide new insights and practical tools that I can recommend to my clients and those who read my e-zine. I was delighted to find Jeff Ansell's book last month. Judging by the number of things I highlighted and pages I dog-eared, his book is a|From the Inside Flap||"Exposing oneself to media scrutiny requires more than simple candor and honesty. It requires knowledge, training, and a keen understanding of how reporters write the news."
--from the Introduction |Award-winning journalist and crisis

Proven strategies for managing all types of media encounters!

Award-winning journalist and Fortune 500 consultant Jeff Ansell provides a how-to guide for leaders, executives, and other professionals whose high-visibility requires frequent contact with the media. Drawing on nearly four decades of media experience, Ansell presents tested techniques for responding to challenging questions and delivering effective messages. In addition, he reveals lessons le...

You easily download any file type for your gadget.When the Headline Is You: An Insider's Guide to Handling the Media (J-B International Association of Business Communicators)   |  Jeff Ansell. I really enjoyed this book and have already told so many people about it!

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