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Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less (Business Books)

Joe Pulizzi




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 | #122573 in eBooks |  2013-09-27 |  2013-09-27 | File type: PDF

||52 of 54 people found the following review helpful.| How to win customers on the Internet|By John Gibbs|Advertising is not dead, but content marketing is the driver that leading companies now use to capture the hearts and minds of their customers, according to Joe Pulizzi in this book. We need to be epic with our content marketing, focusing more on our customers and less on our products; to sell more, we need to be marketing ou| |"This is a brilliant canter through the rapid and ever changing world of content marketing."|-JONATHAN MILDENHALL, VP of Global Advertising Strategy and Creative Excellence at Coca-Cola||"Joe Pulizzi may know more about content marketing than any person

Reach more customers than ever with TARGETED CONTENT

Epic Content Marketing helps you develop strategies that seize the competitive edge by creating messages and “stories” tailored for instant, widespread distribution on social media, Google, and the mainstream press. It provides a step-by-step plan for developing powerful content that resonates with customers and describes best practices for social media sharing and search engine discove...

You can specify the type of files you want, for your device.Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less (Business Books)   |  Joe Pulizzi. A good, fresh read, highly recommended.

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