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Strategy for the Corporate Level: Where to Invest, What to Cut Back and How to Grow Organisations with Multiple Divisions

Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead




[PDF.kt58] Strategy for the Corporate Level: Where to Invest, What to Cut Back and How to Grow Organisations with Multiple Divisions

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 | #557059 in eBooks |  2014-05-16 |  2014-05-16 | File type: PDF

||4 of 6 people found the following review helpful.| Another rather weak book on corporate strategy|By Jackal|CONTENT
The book is about corporate strategy, as opposed to business-unit strategy. This is kind of a much shorter, second edition of the authors' Corporate-Level Strategy: Creating Value in the Multibusiness Company from 1994. It is a book done by consultants masquerading as academics. They have a lot of examples of| |The strength of this important book is in its unmistakable authority. (Developing Leaders, August 2014)|From the Back Cover||All multi-business companies need a corporate-level strategy to provide a clear vision for managi

A revised edition of the bestselling classic

This book covers strategy for organisations that operate more than one business, a situation commonly referred to as group-level or corporate-level strategy. Corporate-level strategy addresses four types of decisions that only corporate-level managers can make: which businesses or markets to enter, how much to invest in each business, how to select and guide the managers of these businesses, and which activities to c...

You easily download any file type for your gadget.Strategy for the Corporate Level: Where to Invest, What to Cut Back and How to Grow Organisations with Multiple Divisions   |  Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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