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Wharton on Managing Emerging Technologies


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 | #882801 in eBooks |  2008-04-21 |  2008-04-21 | File type: PDF

||2 of 2 people found the following review helpful.| Difficult Read - Find A Different and Up-To-Date Book|By Joe L.|I had to read this book for an MBA course I'm taking on emerging technologies. It is a very difficult read. Its almost as if the authors purposely used tons of unnecessary adjectives and synonyms to make themselves sound smarter. It resulted in me having a very difficult time comprehending the points they are tryin|.com |"Gene therapy, electronic commerce, intelligent sensors, digital imaging, micromachines, superconductivity, and other emerging technologies have the potential to remake entire industries and obsolete established strategies," write George S. Day and Paul J

Emerging technologies such as the Internet and biotechnology have the potential to create new industries and transform existing ones. Incumbent firms, despite their superior resources, often lose out to smaller rivals in developing emerging technologies. Why do these incumbents have so much difficulty with disruptive technologies? How can they anticipate and overcome their handicaps?

Wharton on Managing Emerging Technologies presents insights, tools, and frameworks fr...

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